Job Description
About the role :
We are on the search for enthusiastic SEM Manager to join our team. As a Search Engine Marketing (SEM) Manager, you will manage SEM strategies for our customers across Publicis Media agencies.
How you’d spend your day :
- Developing a SEM strategy based on objectives, the associated annual or specific plan, and its structure and activation content.
- Building Keyword analysis based on customer objectives for the optimization of existing content and the projection of new opportunities and recommendations.
- Implementing and using search engine tools (Google Ads, Microsoft Ads, Amazon Search, Analytics).
- Using and controlling the measurement tools (Search Ads 360, Marin, AMO, Kenshoo).
- Monitoring web analytics dashboards for the recommendation of SEM strategies.
Qualifications
What we’re looking for :
- Preferably a University Degree or higher education qualifications from a Marketing.
- 2 years of experience and knowledge of Search Engine Marketing (SEM) processes and SEM optimization tools (Search Ads 360, Marin, Kenshoo).
- High level in MS Excel, PowerPoint, and Word.
- Knowledge of PPC programs and data optimization through paid media systems.
- Experience in web analysis with tools such as Google Analytics.
- Amazon Search experience will be positively valued.
We think you’re awesome if you :
- Have a good level of English will be assessed at interview by the Talent Team.
- Passion for SEM and in general for all digital marketing performance.
- An analytical and organized vision of a project and time management.
- Ability to think creatively, analytically and strategically.
- Communication and interpersonal skills.
- Ability to generate strong relationships with customers.
- Attention to detail and ability to manage multiple priorities.