Social Media Content Specialist - Marketing Offline (Openbank)

Social Media SpecialistCountry: Spain

WHAT YOU WILL BE DOING

Social Media Content Specialist – Marketing Offline (Openbank)

We are the 100% digital bank of the Santander Group and we are currently undergoing a technological transformation and international expansion process. In 2017, we kicked off our relaunch plans and have been continuously expanding and growing ever since, especially when it comes to technology. We work in a start-up format, using agile methodologies to take our customers' experience to the next level. In 2019, we launched in the Netherlands, Germany and Portugal, recently followed by Argentina, with other countries currently in the pipeline.

Our culture sets us apart from the rest; social and diversity clubs are part of our essence and day-to-day culture.

We are a flexible and fast adapting team currently working remotely most of the time using all kinds of communication tools – we’ve barely noticed the change!

Mission and responsibilities:

As a Social Media Content Strategist, you will create content strategies for a variety of projects and social media platforms.

We are looking for professionals with any experience in content production and/or using social media, such as Facebook, TikTok, and Instagram, for digital marketing.

The main tasks of this position will be the following:

• Manage and ensure the quality of content on our company’s and clients’ social media accounts.
• Create briefs and guidelines for our content and copywriting team.
• Ensure the use of the right tone and messaging.
• Develop, implement, and adapt marketing strategies.
• Create frameworks for communication with target audiences.
• Manage marketing budgets and optimize expenditures.
• Follow advertising news and implement new trends.
• Analyze campaign metrics and adapt accordingly.
• Growing our social media communities.
• Attending company meetings and communicating with other creative departments to ensure consistent company representation.

To be successful in the role you must have

• +2 years of experience in a social media content development.
• University or Master’s degree in Marketing, Journalism, Communications or a similar field.
• Fluency in written and oral English.
• Superb analytical and client management skills.
• Experience in managing accounts on different social media platforms.
• Proven experience with managing paid and organic advertising campaigns.
• Knowledge of SMM tools, such as Facebook Ads Manager.
• Copywriting experience will be a plus.

What do we offer?

• Joining a dynamic and agile company undergoing international expansion.
• Working in start-up mode with the support of the Santander Group.
• Competitive remuneration and attractive benefits package.
• Possibility of growth within the company and the Group.
• Collaborating on international projects in different countries.
• Excellent work environment, social clubs and frequent events (virtual at present).

Would you like to grow with us? Join our team!

Openbank is an equal opportunity employer. All applicants will be considered as equal without paying attention to gender identity, sexual orientation, ethnicity, religion, age, political orientation, union membership nor disability status.

We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build.

If you´re not currently living in Madrid or Valencia and you are open to relocate yourself, we would still love to consider your application